+ 44 (0) 1444 412056
info@envoca.co.uk

To Add More Than One Course:

After adding the first course to your basket (Buy Now), select the second course from 'Upcoming Public Courses'.

This takes you to the course page where you can 'Buy Now' and the course will be added to your basket.

 

Sale!

LinkedIn – how to reach new clients, raise your credibility and drive website traffic

£169.00£189.00

Clear

15th March 2018 afternoon. 7 Ridgmount Street, Bloomsbury, London, WC1E 7AE
WITH EARLY BIRD DISCOUNT: £149 EACH for 2 or more delegates | £169 for one delegate (booked 14 days or more before the course)
LATER BOOKINGS: £169 EACH for 2 or more delegates | £189 for one delegate (booked within 14 days of the course)
Why not combine with optional Twitter for Business course in the morning?

 

 

Description

About the programmeFor web

LinkedIn is not just another Social Media playground. It is a serious way for professionals to meet, learn from and support one another, therefore being a great tool for lead generation and business development. LinkedIn literacy is taught over a half day workshop designed for newcomers who want to make more of this valuable tool but don’t yet know how.

If you think it is only a place to hold an online CV or find a job – think again. This powerful tool has so much functionality and it can really help with your customer relationship management. Now that it has been taken over by Microsoft – just watch this space!

This afternoon course is ideally matched with the Twitter for Business course which runs in the morning. Discover how to build your business networks with these two key social media tools.

Who will benefit?

Marketing managers who want to increase their reach, Professional Service staff who want to meet like-minded professionals and potential referrers, business owners, managers, business development and sales staff who understand the power of online connectedness.

And to make a day of it…don’t forget to check out the optional morning session – Twitter for Business

LinkedIn: Key content


Why bother with LinkedIn?

• Facts and figures
• What do you want to achieve?
• Basic premise: listen, engage but don’t sell. Authenticity

Your profile
• Getting your LInkedIn profile to ‘All Star’
• What to say on your profile, how to grab attention
• Optimise your profile for search
• Give and get endorsements and recommendations

Reaching more customersLinkedin
• How to make more valuable connections
• Joining groups, networking and contributing
• Using advanced search

Engaging your followers
• Content strategy and the role of SEO
• Post relevant engaging updates
• Use images and video to good effect
• The role of Pulse and newsfeeds

Company vs individual profile
• Company pages and business profile
• Build your network, strategies to gain company referrals
• Use LinkedIn for posting jobs

Advertising and sponsoring posts on LinkedIn
• Company sponsored posts
• Adverts and selecting target audiences

 

 

Additional information

How many delegates?

One person, Two or more

Enquire about In-house Training
If you are considering training a few of your staff, you may well find that it is more cost-effective for us to come to you. Please provide a bit more information below and we’ll get back to your right away.
  • Please add your phone number without spaces.
  • This field is for validation purposes and should be left unchanged.

Upcoming Public Courses

  • Customer Journey Mapping: 5 Jul
  • Facebook for Business: tbc
  • Google Analytics: tbc
  • Paid Search (Pay per click): tbc
  • SurveyMonkey: tbc
  • Getting more from LinkedIn: tbc
  • Twitter for business marketing: tbc
  • Successful Copywriting: tbc
  • Writing for Online Media: tbc
  • Please contact us for next available dates.

   

Basket


Testimonials

Envoca
...demonstrates conceptual clarity along with an ability to apply theory to actual client context. Empathetic to individual learning styles adapting delivery style seamlessly. I would happily enlist for future training needs.

Insights and tips

Get details of our NEW workshops. practical insights and top tips.
Your data will be processed in accordance with our privacy policy.

Talent Matters

© 2013 Envoca