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Competitor analysis

Who are your competitors and how powerful are they?

Competitive pressures are everywhere, whether its full frontal attack, by stealth or having stronger bargaining positions. Let us help you shed light on these (sometimes) dark forces.

Business strategy development lesson with LizIf you’ve become aware that you’re losing out to competitors or you are trying to launch a new service or product, you need to know who you’re up against. Insightful competitor analysis and research is a key part of any smart business strategy development. Envoca can audit and analyse your competitors giving you an impartial assessment of your offering in the marketplace. We’ve helped companies by:

  • Undertaking Mystery Shopping
  • Auditing competitor’s website functionality, usability and customer journeys
  • Supplying full competitor audits including financials and business ownership
  • Conducting surveys with customers and non-customers to determine reasons for purchase (from you and competitors)
  • Facilitating focus groups and interviews with prospective customers (who are currently buying elsewhere)
  • Recommending market positioning and alternative competitive propositions

So if you need to know more about your competitors and business strategy development, call us on 01444 412056 to talk about conducting insightful competitor audits and matching your competition.

Upcoming Public Courses

New online training:

Customer Journey Mapping 
Part 1 - 15 Apr am, Part 2 - 16 Apr am

Design Thinking Prototyping for CX
Part 1 - 22 Apr am, Part 2 - 23 Apr am

Part 1 - 29 Apr am, Part 2 - 30 Apr am

Collaborative Customer Experience Design
Part 1 - 13 May am, Part 2 - 14 May am

Behaviour Change & Social Purpose 
Part 1 - 20 May am, Part 2 - 21 May am





Liz is an extremely knowledgeable and professional trainer with considerable marketing experience which she draws on to deliver excellent training with great results. I would recommend Liz to anyone wanting to increase their knowledge in marketing or to use Liz's knowledge to increase the results of their organisation.

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